Continuous Events, together with our colleagues at Mataojo agency in Peru, had the responsibility of creating a unique experience for a group of KIA Group guests and executives during the World Cup final in New York.
In the days leading up to the match, we designed a programme that brought the group together and transformed the trip into a shared experience. Dinners, walking tours, gatherings and reunions were all part of an itinerary with just one major question left unanswered: who would become world champion?
New York impressed us with its energy, scale and unmistakable presence. Above all, it was a city where we felt completely at ease doing what we do best: connecting people, taking care of every detail and creating memorable experiences.
The journey ended in the best possible way: witnessing Spain being crowned world champions live. It was a particularly emotional conclusion for our hospitality group, as many of our guests were supporting the Spanish national team and, of the two finalist nationalities, Spanish guests were the most strongly represented within the group.
For Continuous Events, it was a privilege to be part of a historic moment and turn it into an experience our guests will remember for many years to come.
